{"id":14857,"date":"2024-02-28T10:37:33","date_gmt":"2024-02-28T09:37:33","guid":{"rendered":"https:\/\/www.datamondial.com\/contentbeheer-voor-verbetering-online-ervaring\/"},"modified":"2026-03-13T12:56:29","modified_gmt":"2026-03-13T11:56:29","slug":"contentmanagement-zur-verbesserung-der-online-erfahrung","status":"publish","type":"post","link":"https:\/\/www.datamondial.com\/de\/contentmanagement-zur-verbesserung-der-online-erfahrung\/","title":{"rendered":"Contentmanagement zur Verbesserung der Online-Erfahrung"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Contentmanagement und -optimierung f\u00fcr Gro\u00dfh\u00e4ndler<\/h2>\n\n\n\n<p>Ein f\u00fchrender Gro\u00dfh\u00e4ndler f\u00fcr Beleuchtungsprodukte in Belgien stand vor einer Herausforderung: Seine Online-Pr\u00e4senz entsprach nicht den Erwartungen der Kunden. Das Unternehmen verf\u00fcgte \u00fcber eine enorme Menge an Produktinformationen, die jedoch weder aktuell noch einheitlich auf der Website dargestellt waren. Diese Inkonsistenzen in den Produktinformationen wirkten sich negativ auf das Kundenerlebnis aus. Um die Online-Erfahrung der Besucher ihres Webshops zu verbessern, wurden wir beauftragt, ihren Online-Produktkatalog zu aktualisieren.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Unser Ansatz f\u00fcr ein Contentmanagement- und Optimierungsprojekt<\/h2>\n\n\n\n<p>Um die Online-Datenbank f\u00fcr mehr als 10.000 Produkte zu aktualisieren, zu strukturieren und zu vereinheitlichen, hat unser Remote-Team die folgenden Schritte durchgef\u00fchrt:<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Datenbereinigung und Standardisierung<\/h2>\n\n\n\n<p>Zun\u00e4chst wurden alle notwendigen Produktinformationen wie Material, Abmessungen, Farben, Zubeh\u00f6rtypen usw. \u00fcber verschiedene Websites gesammelt. Anschlie\u00dfend f\u00fchrten wir eine Datenbereinigung durch, um fehlerhafte Produktinformationen zu korrigieren und standardisierten die Artikelspezifikationen nach einer einheitlichen Vorlage.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Dateneingabe und Datenanreicherung<\/h2>\n\n\n\n<p>Im zweiten Schritt erfassten unsere erfahrenen Data-Entry-Spezialisten die standardisierten Produktinformationen im CMS-System. Dabei stellten wir sicher, dass alle Daten vollst\u00e4ndig und auf dem neuesten Stand waren.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Qualit\u00e4tskontrolle<\/h2>\n\n\n\n<p>Im letzten Schritt f\u00fchrten wir Qualit\u00e4tskontrollen durch, um die Richtigkeit und Konsistenz der Daten zu gew\u00e4hrleisten, bevor sie auf der Website ver\u00f6ffentlicht wurden.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Manager des Gro\u00dfh\u00e4ndlers:<\/h2>\n\n\n\n<p>\u201eDank DataMondial hat sich das Kundenerlebnis auf unserer Website erheblich verbessert und die Conversion-Rate ist deutlich gestiegen, was zum Erfolg unserer E-Commerce-Aktivit\u00e4ten beitr\u00e4gt.\u201c<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ben\u00f6tigen Sie ebenfalls Unterst\u00fctzung beim Contentmanagement und der Optimierung Ihrer Website?<\/h2>\n\n\n\n<p>Kontaktieren Sie uns gerne, um einen Termin zu vereinbaren. Weitere Informationen finden Sie auch auf unserer Seite zum Thema <strong>Contentmanagement und -optimierung.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Door een groothandel in verlichting zijn wij gevraagd om hun productcatalogus te updaten ter verbetering van de online ervaring. <\/p>\n","protected":false},"author":5,"featured_media":12304,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_yoast_wpseo_focuskw":"Contentbeheer en -optimalisatie website","_yoast_wpseo_title":"","_yoast_wpseo_metadesc":"Ons remote helpt bedrijven bij contentbeheer en -optimalisatie voor websites en webshops.","footnotes":""},"categories":[62],"tags":[],"class_list":["post-14857","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webresearch-en-contentbeheer-de"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Contentmanagement zur Verbesserung der Online-Erfahrung - 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